The Future of News

Student Perspectives on the State of Journalism

Journalists and Twitter: Personal vs. Professional

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[Image via MediaShift]

Julie Posetti has published her results from a study of how journalists are using Twitter. Her findings are very interesting, and can be found in a two part series on MediaShift.

Part 1
Part 2

Some take-aways from Part 1, on how Journalists are using Twitter:

  • Journalists are using Twitter to broadcast links to their work.
  • Some manage news organization Twitter accounts.
  • Journalists are using Twitter to “live-cast” stories.
  • Some are using it to crowd source contacts.
  • Marketing tool.
  • Subvert PR and press releases.

Part 2 explores the issue of how journalists are balancing their personal and professional lives on Twitter.

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