Journalists and Twitter: Personal vs. Professional
[Image via MediaShift]
Julie Posetti has published her results from a study of how journalists are using Twitter. Her findings are very interesting, and can be found in a two part series on MediaShift.
Some take-aways from Part 1, on how Journalists are using Twitter:
- Journalists are using Twitter to broadcast links to their work.
- Some manage news organization Twitter accounts.
- Journalists are using Twitter to “live-cast” stories.
- Some are using it to crowd source contacts.
- Marketing tool.
- Subvert PR and press releases.
Part 2 explores the issue of how journalists are balancing their personal and professional lives on Twitter.
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