Journalists and Twitter: Personal vs. Professional
[Image via MediaShift]
Julie Posetti has published her results from a study of how journalists are using Twitter. Her findings are very interesting, and can be found in a two part series on MediaShift. Read the rest of this entry »
News Media Consumption Among Gen Y: Implications for the News Industry
The audio component of this story can be found here.
By Ryan Boulanger
Part Two: Applying These Lessons
Seattle’s recent loss of one of its oldest print newspapers, the Seattle Post-Intelligencer, may have been a surprise to some people but it’s a trend that’s happening to major newspapers across the country.
As a result of our survey, we found that 85 percent of current college-aged students get most of their news from on-line sources – compared to 13 percent that rely on newspapers. Print newspapers have on-line counterparts that relay their content to a greater audience, using their branded name to gain trust on the Web.
Our survey also found that 88 percent of college-aged students use traditional news websites – a descendant of print newspapers – as their main source of on-line news. Blogs and other alternative news websites represented the remaining 12 percent.
The Future of News on Twitter
[Image via Guardian]
You want to keep track of developments in the future of news? Are you looking for new journalistic business models? Want to see who is fighting to keep Journalism alive? Or do you need some helpful tips on digital journalism?
Check out our recommendations for Twitter follows in Digital Journalism and the Future of News!
Digital Media and a UW Communication Student
The typical day in the life of a University of Washington Communications student:
-Meeting with advisers
-Internship
-Current job
-Spending hours studying for their 300/400 level classes
It seems like they don’t have the opportunity to stop. Moving ever so swiftly, I managed to sit down with a current communications student at the University of Washington.
For most communications students, their careers could lie anywhere from advertising, human resources, to digital media. Their discipline gives them a sense of flexibility - this could be their best friend or worst enemy. And with the pace of developing technologies, their prospective jobs seem to be in jeopardy.
News Media Consumption Among Gen Y: Survey
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- Our Survey via Catalyst
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- Utilizing Online Social Media to Connect to our Surveyors.
The audio component of this story can be found here.
The findings and analysis of this survey can be found here.
This is an interesting poll that was conducted by Reisha Abolofia, Michelle Vu, Ryan Boulanger and Adam Eucker. Our survey’s main objective was to grasp exactly where our age demographic’s feelings are at regarding print and on-line news media.
We pulled surveyors through our Facebook statuses and Twitter updates. It is imperative to have clear assessments of our generation’s news habits. Their interest in news will have an astounding effect on the economic vitality of news organizations and thus their ability to invest in quality journalism.
A few decades ago, adolescent Americans were heavy consumers of news. More than half of the adults under 30 years of age were regular consumers of their daily newspaper. “The notion is that no young person cares about news, and that is wrong,” says Lee Rainie of the Pew Internet and American Life Project. “They’re moving to a different distribution system.”
Similar to our survey results, there was a preference for on-line news media as a primary source. However, with the distribution system provided by the Internet, reliable content is sometimes hard to distinguish from the myriad of outlets available.
Students as News Consumers (Script for Audio)
[Image via OU]
Written By: Ryan Boulanger
Narrator: Michelle Vu (with slight voice-over editing)
The Internet is changing how people access media. Most news organizations are having trouble adapting to the changes that are taking place. Print newspapers have dominated news media for centuries but now people want their news faster than a daily newspaper can offer.
Johnny Banchero is a junior at the University of Washington and he’s concerned for the future of print newspapers:
“I completely understand where they’re coming from, where everybody’s moving to online formats and no one our age is subscribing anymore, just because it’s not what they use to get their news but there’s so much history in America behind the newspaper. I do personally enjoy the newspaper and having something physically in your hands.”
Where’s my paycheck? Thoughts on the future of journalism
We’re obviously in an age of very uncertain times for journalists. I sat down with two experts, Robert McClure and Hanson Hosein, to get an understanding of their unique perspectives on where journalism is headed and some of the current obstacles and opportunities provided by “the shakedown.”
Robert McClure is Pulitzer Prize finalist and winner of the John B. Oakes Award for Distinguished Environmental Journalism, has covered environmental news since the late 1980s and has been working in Seattle since 1999. He covered groundbreaking stories and ran a popular blog at the Seattle P-I until the paper halted it’s print edition. Since then, he’s been working with a team of accomplished journalists on a project called Investigate West. Investigate West (website coming soon) is a nonprofit start-up devoted to Web 2.0 investigative and narrative journalism in the West. It’s funded by members, media partners and major donors.
As the Director of the Master of Communication in Digital Media program at the University of Washington, Hanson Hosein is well aware of the technological changes that uprooting the values of traditional journalism. He’s worked as a solo broadcaster around the world for MSNBC.com. Through his company HRH Media, Inc. he’s produced the award winning films, Independent America: The Two Lane Search for Mom and Pop, and Independent America: Rising from Ruins.
By: Scott Nordquist
The Survival of the Fittest: Online Advertising and Content
Courtesy of: http://www.flickr.com/photos/briansolis/3570379944/sizes/o/
There is no doubt that there is an ability for on-line content to make adequate, and in rare cases, more than adequate revenue. However, on-line media space requires precise and strategic planning.
In the case of advertising and revenue, the success of on-line social media has catapulted its own independent success and has segued to many other parent sites as well. As demonstrated in the info-graphic above, Twitter has parented many other successful subsidiaries.
While the ability of news content to be freely available on-line scares the the typical media employee, the info-graphic above demonstrates on-line content more as an opportunity than a restraint.
The developmental pace of such on-line social media tools has created dependent websites that are able to generate revenue on their own. In this case, Twitter has allowed a space for businesses to have free on-line advertising through consistent tweeting.
Many bloggers have predicted that in the near future there will be paid tweeters and bloggers. However, the conflicting issue for on-line versus print revenue is the mere fact that print involves more key players to be paid - a trend that I believe is the key to success for the on-line social media space.
